ASBURY PARK
MUSIC + FILM FESTIVAL
BRANDING / LOGO / VISUAL IDENTITY
We were contracted to rebrand The Asbury Park Music + Film Festival ahead of their 4th year to create a cohesive look that would unify their marketing and promotional materials under a clean and modern brand. We recommended changing the name from Asbury Park Music in Film Festival to Asbury Park Music + Film Festival to eliminate the phonetic confusion of in & and. We also created a new logo, modular poster system, and color palette to unify all Festival materials.
